Ottawa 2020

Economic Strategy


1.4 The 20/20 Guiding Principles

One of Ottawa's first acts as an amalgamated city was to convene the Ottawa 20/20 Smart Growth Summit, a public consultation on sustainability. The resulting document-Charting a Course-put forth principles to guide the City's future growth. Ottawa City Council endorsed the seven guiding principles in June 2002. These principles are reflected in the five growth management plans and will guide the municipality's day-to-day decision-making in the next 20 years.

The seven principles recognize the connections between development and quality of life. They acknowledge that development must serve the economy, the community and the environment. Their goal is to achieve growth in the context of sustainability. Thus, social, environmental and economic issues must be kept in balance to make a liveable, prosperous city. The principles are:

  • A Caring and Inclusive City - is about universal access to adequate income, food, clothing, transportation, health services and recreation; safety and security; equal opportunity to fully participate in community life; respect for cultural and social diversity; access to services that are responsive to special and differing needs.
  • A Creative City Rich in Heritage, Unique in Identity - is about being proud of what we have and who we are as the nation's capital; a vibrant downtown, local arts and heritage; community vitality, creativity and innovation; culture that is present in all the city's communities; a distinct rural countryside.
  • Green and Environmentally Sensitive City - is about preserving and enhancing natural habitats, urban woodlands and rural forests, and the network of green spaces; developments that respect the environment and use land wisely; a focus on walking, cycling and transit; improving the quality of the air, water and soil; and protecting natural resources and agricultural lands.
  • A City of Distinct, Liveable Communities - is about communities with identity; communities that have a variety of housing choices, employment, parks, services and facilities accessible by walking, cycling or transit; communities that are accessible to the disabled.
  • An Innovative City Where Prosperity is Shared Among All - is about creating a critical mass of knowledge and experience that attracts venture capital and talent and spins off new companies; a supportive environment for the creation of strong local businesses and a strong rural economy; connecting people to opportunities.
  • A Responsible and Responsive City - is about accountability, conducting on-going strategic monitoring and making appropriate adjustments; fiscal responsibility meaning the City makes efficient use of its infrastructure and resources; an open and participatory process that is welcoming and easy for everyone to participate in; partnerships with other levels of government, the private sector and community-based organizations; public education to raise awareness and understanding of key issues and choices.
  • A Healthy and Active City - is about communities that are designed in ways that promote the health of all residents; a focus on prevention by getting people to participate in physical activities; the provision of parklands, recreational pathways, beaches, playgrounds, arenas, swimming pools, and gymnasiums; a clean and safe water supply; treatment of stormwater; and the safety of contaminated soils/sites.

Next: 1.5 The economic directives